About Us

Our Business

PS business field

For explanatory materials, please refer to "Financial presentation for the fiscal year ended March 31, 2022 and medium-term management plan (FY2022 - FY2024) ".

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Market environment [forecast of future changes in the PS markets]


図:ウルトラマンゼロ

In PS industry, new regulation is being implemented while considering the impact of the current regulation on halls, manufacturers, fans, etc. This trend will be explained on the next page.



Market environment [four seasons theory based on the cycle of regulatory revisions]


図:ウルトラマンゼロ

The cyclical change of the pachislot market is often compared to seasonal change.
With the enforcement of the new regulation, the marketplace enters the winter era. As a result, the impact of the decline in unit sales is becoming more pronounced, but manufacturers have overcome the winter era by seeking out gaming function that can be developed under the new regulation and creating new interests together with technological innovations. This is what we call “spring has come”. For pachinko, spring has finished and summer has started in 2021 as the machine has been well prepared for the cultivation. The pachinko NEON GENESIS EVANGELION -Roar for tomorrow- that we sold in December 2021 has been highly valued by many fans, and is currently trading at a price of nearly 5 times the list price in the used market. If we procure parts and materials properly, we are able to develop and provide high-quality merchandise that are highly regarded by the market. This is the evidence that pachinko is moving from spring to summer after the end of the winter era.



PS business [future titles of our sales]


図:ウルトラマンゼロ

The chart below shows the assessment of our sales title based on sales results (units).
As mentioned above, we will develop PS machine that satisfy halls and fans, such as the pachinko NEON GENESIS EVANGELION -Roar for tomorrow-. In terms of the cyclicality of regulatory amendment/revised regulations, the season from summer to autumn will continue until around 2030. Expansion of allied manufacturer numbers, securing title numbers, and improving quality will be sufficient if the company has the skills to overcome regulatory amendment/revised regulations, which will also lead to increased unit sales. On the other hand, due to the emerging problems of geopolitical risks, it is difficult to supply parts and materials in the industry as a whole, and the number of units that can be manufactured is limited. Our ultimate goals are to sell 12 titles of pachinko and 12 titles of pachinko slot machines in the year. For the next fiscal year, we are planning for seven titles of pachinko and eight titles of pachislot machines, even in light of the risk of procuring materials and other factors, though halls are highly motivated to purchase them.



Digital communications business to support the PS machine industry


図:ウルトラマンゼロ

We provide not only PS machine sales, but also a variety of services that contribute to the vitalization of all communications in PS industry. Pachinko Pachislot Information Stations are media for halls with more than 10,000 transactions. In addition to the Net-Pachi.com media for fans, the Company is developing Optimize, a website advertising distribution service to help pachinko halls attract customers. In August 2022, the company plans to launch a new service, Pachinko.com. This service was announced in 2018, when I returned to the position of president, and it is PS’ secondary distribution promotion website, which aims to revitalize the market.



PS business [target]


図:ウルトラマンゼロ

Conservatively viewed from FY2022 to FY2023 in light of material procurement risks. On the other hand, in FY2024, the Company anticipates that the emerging geopolitical risks will end, and it has raised its operating profit target to ¥4.5 billion.