Corporate Social Responsibility (CSR)
Fields’ CSR
Based on its corporate philosophy of “The Greatest Leisure for All People,” since its foundation Fields has continually strived to research what wonderful entertainment is and to create it so as to enrich the leisure time of more people and put a smile on more people’s faces.
In the maturing society of the 21st century, the trend of increasing leisure time will continue. We believe that we can provide products and services to fill this increased leisure time, making people’s lives richer by enhancing their free time. Furthermore, we are confident that continuous implementation of these activities supports the happiness of society as a whole.
In other words, activities based on our corporate philosophy fulfill CSR in themselves, with the Group’s products and services fulfilling responsibility to not only the customers who enjoy them and investors who hold shares but all of Fields’ stakeholders.
CSR Promotion Structure
To realize its corporate philosophy, fulfill its social responsibility, and help bring about a richer society, Fields does not only fulfill its responsibility through its business activities. We have contributed to society through global environmental protection, cultural, and sporting activities and in May 2008 we formed the CSR Committee to enable more expeditious and systematic CSR activities.
The CSR Committee is divided into 5 major areas–Social Contribution Activities Promotion, ES (Employee Satisfaction) Promotion, CS (Customer Satisfaction) Promotion, Compliance Promotion, and Risk Management Promotion–and we are proactively implementing CSR activities through the various working groups.
CSR Committee
Chaired by the executive in charge of CSR, the CSR Committee is made up of CSR promotion working group leaders and administration staff. The CSR Committee formulates policies relating to CSR management, approves the Corporate Code of Conduct, and monitors the CSR promotion activities run by each promotion working group.
Role of Promotion Working Groups
The CSR promotion working groups autonomously plan and execute concrete measures based on their respective activity policies. They make timely progress reports about their activities to the secretariat and report quarterly to the CSR Committee.